Through her firm Ward Group PR, Inc., Allison understands how to use print, broadcast and digital media to generate consumer “buzz” about new products and services. She also recognizes how to craft special events that create news and feature stories on behalf of her clients – who include some of the biggest companies in the world.
For more than 18 years, Allison has designed and executed successful PR campaigns for leading consumer product firms, non-profits, and publicly traded companies seeking new business customers.
A former news writer with NBC Television in New York working on the TODAY Show, and NBC News at Sunrise, Allison offers clients a news expertise often overlooked in publicity programs. Using her expertise in PR and media relations, Allison puts her clients in the “viewfinder” of reporters and producers looking for quotable experts, thought leaders, interviews, viewpoints and story trends that make news.
Get Me Allison…
DRAWING ON her strong national news background, extensive media contacts, communication skills and imagination, Allison Ward Moore creates highly successful publicity programs for her clients.
A seasoned professional with more than 15 years of experience, Allison brings her unique brand of fun and enthusiasm to every project – she truly enjoys helping businesses, non-profits, and high-profile individuals achieve their marketing and communication goals.
Allison Ward Moore creates highly successful publicity programs for her clients – who include some of the biggest companies in the world, as well as growth-oriented Florida businesses seeking an effective way to multiply their marketing dollars.
As public relations partner to her clients, Allison provides strategic guidance and advice, then carefully implements customized PR programs that include:
- Press releases and media alerts
- Sales and marketing publications
- Online communications programs
- Special events, positive exposure
- Media training and crisis management
- Direct mail – with a truly creative spin!